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What We Do

We are experts in human behavior.

We fuse behavioral science with advanced analytics and design strategy to help global brands understand how people think, act and choose.

We deliver innovative, actionable solutions that work in the real world and help our partners win in the marketplace.

Our Ph.D. lead team of scientists and research specialists apply custom technologies and proprietary methods to gather and analyze data in unique ways to deliver insights to our partners at a speed that is uncommon; we work at the speed of business.

Featured Projects

Our Background

Halverson Group was founded in 1997 and from the beginning we have forged deep, lasting and collaborative partnerships with our clients. We have developed a unique set of principles, processes and capabilities that have proven effective at gaining deep insights into complex service-based systems. We work tirelessly to develop new technologies and processes to better serve our clients and to address their biggest and most challenging business questions.

Our experience working with many of the world’s most celebrated brands in retail, restaurant, education, hospitality and healthcare has taught us that impactful solutions must be built on a deep understanding of humans, context, technology, messaging, and the complex interplay between them.