We are a specialized team of social scientists, data scientists and market researchers who provide the most actionable insights in the industry. It takes a team as diverse as ours—and a culture as creative—to get to the insights others miss.
Our offices are located in historic and eclectic Oak Park, just 10 miles from the Chicago Loop.
"It's a great balance of a supportive community and really challenging, innovative work." –Halverson Group Senior Analyst
We're curious at the heart of things and we approach research differently and more thoughtfully than other firms.
Everything we know about business we learned as kids growing up in the American Midwest. Be nice to others. Don’t be arrogant. Stay true to your friends. Return kindness with kindness. Always be honest.
We know that speed is critical to win in increasingly competitive categories and we deliver answers in time frames built for business.
“Creativity is thinking up new things. Innovation is doing new things. What is often lacking is not creativity in the idea-creating sense but innovation in the action-producing sense, i.e. putting ideas to work.” –Theodore Levitt, American economist and Harvard Business School professor
We work with clients around the world and in our own backyard. We find a way to bridge any distance.