Laura Radak, Ph.D.

VP of Strategic Insights

As a Managing Director at Halverson Group, Laura leads the application of sophisticated research and analytic tools to uncover truths about human behavior. Her responsibilities have centered on leading large scale, quantitative and qualitative research and the development of data-driven insights and solutions.

Since joining Halverson Group in 2004, Laura has partnered with global business unit leaders across the food service, retail, and CPG industries to frame key business opportunities and deliver quantitative and qualitative research-based insights. Laura’s clients have included McDonald’s, Wrigley, U.S. Cellular, Walgreens, Crate & Barrel, Timberland, Kawasaki, Coca-Cola, Reebok, Wrangler, and Toys “R” Us.  Prior to joining Halverson Group, Laura worked as a research consultant for Chicago Public Schools and Community Support Services.

Laura earned her Ph.D. in Organizational Psychology from DePaul University in 2013.